Blogging Should be Your First Social Media Platform

There are many social media “gurus” out that would have you believe that your first step into social media should be Facebook, Twitter, Google+, LinkedIn or maybe something else. Many will even tell you can skip building a website and use one of these platforms as your main internet presence. There are so many choices […]

The Internet in 60 Seconds

60 seconds may not seem like much time at all, but look at what happens online every 60 seconds.

SEO Best Practices for Blogging

I recently had a client ask about SEO best practices for creating title tags for blog posts for their network of bloggers. Currently when the title and link to each blog post shows up in their network it shows a very generic title that gives very little indication to what the post is really about. […]

Is Mashable Subtly Convincing People to Say Nice Things About Them?

I came across this today when I was reading a post on Mashable.com and I found it a bit curious. I guess you can interpret “constructive” as constructive criticism, but it sort of comes across as “say nice things so the community will like you?” What do you think is this a good practice or […]

Introducing TriStarr Staffing’s New and Improved Blog

I’m happy to announce the launch, or I guess I should say “re-launch” of the TriStarr Staffing blog. TriStarr Staffing is one of our oldest clients. We’ve worked with them in many different areas of internet marketing including; SEO, Social Media, Website Analytics and Pay Per Click Adverting. Today we are launching their new and […]

Wondering About the Cost of Social Media? Think: “Time is Money”

Their is a misconception among a lot of businesses and business owners that Social Media is free. When I come across people that believe this, I try to explain to them that even though many of the tools and platforms are free, using the free tools correctly is not. The old adage always comes to […]

5 Tips to Avoid Being Harvested by Google’s Farmer Update

By now you’ve probably heard of the Farmer Update that Google released in February for it’s algorithm. The update was primarily focused on cleaning up Google’s result pages by removing content farms. Content farms are sites that simply publish large amounts of content of little value in order to gain a high ranking with the […]

How much do you need to budget for Social Media in 2011?

I came across a blog post today from a respected speaker in the Social Media Industry (Mack Callier) about costs for social media projects and I thought it might help some of you with budgeting. The data is kind of a barometer for the industry. One of the Mack points out and I completely agree […]

How To: Five Things You Can do With Social Media Marketing

So you made the resolution to get a social media plan off the ground in 2011. Great! It’s already January 4, so let’s get started! Social media marketing is the newcomer to the marketing scene and continues to be a hot topic. Many companies fail when they attempt to leverage it as a marketing tool. […]

Where Do You Get Your News?

I participated in a poll today on LinkedIn: Where do you usually get your business news? Before selecting my choice I could have guessed what most people would answer, but I was quite surprised at how clearly lopsided the results were. (Click the image to enlarge) You do have to consider that this is a […]