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Localization
Consulting
Localization
is the process of adapting a product or service
to a particular
language, culture, and
desired local "look-and-feel." -Searchcio.com
Blackbird e-Solutions’ Localization Consultants have broad experience in different countries and
cultures and have gathered in depth knowledge of
the complexities of working across boarders.
As
internationalization and globalization become
more common, companies are branching out from their
home territories and entering new markets. These
markets often include different cultures and languages.
Too often the importance of localization is overlooked.
More
than just translation. What makes localization
work:
When
localizing a product there are many things that
need to be taken into consideration. The first
and possibly the most prominently considered is
language translation. However, other aspects include:
weights and measures, currency, time zones,
date and time format, local spelling (i.e.
British English colour and American English color), local
content, local customs, etc… In order
to gain the greatest acceptance, a product
must have the “look
and feel” of the local market. The bottom
line is if the language in your software, marketing
materials or product materials contains errors
or even
seemingly minor cultural mistakes, you won’t
stand a chance.
What we can do for you:
Blackbird
e-Solutions’ localization specialist
will assess your products and materials validity
for the new market, taking into account the special
nuances of each location. You will be working
with a team of translators and linguists who
have experienced
working in a foreign environment as well as have
worked with foreign companies in their native
setting. They will translate your materials
into the local
language as well as take into account local customs
and formats. It will prevent you from making
embarrassing mistakes or even worse, mistakes
causing legal
action. This will give your current and potential
customers the confidence that you understand
their needs, and give you an edge for success.
Localization
Services and Industries:
 Software
Localization
Website
Localization
Marketing
Material
Localization
Technical
Documents Translation
Handbook
Translation
Technology
Industry
Manufacturing
Industry
Energy
Industry
Consumer
Products and Retail
Localization News
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