Google Enters the Browser Race

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Google is launching its own web browser that is aimed at Microsoft Explorer. Could this be a breath of fresh air for web users, fulfilling promises that the new browser will give surfing the internet a better experience? Or another way that Google can track what you do online, which they could use to bolster their AdWords by delivering surfing preferences and patterns to marketers.

“The Web gets better with more options and innovation,” Sundar Pichai, Google’s vice president of product management, and Linus Upson, Google’s engineering director, wrote in the posting. “Google Chrome is another option, and we hope it contributes to making the Web even better.”

Microsoft brushed aside the threat in a statement Monday from Dean Hachamovitch, Internet Explorer’s general manager.

“The browser landscape is highly competitive, but people will choose Internet Explorer 8 for the way it puts the services they want right at their fingertips … and, more than any other browsing technology, puts them in control of their personal data online,” Hachamovitch said.

  -From Google takes aim at Microsoft with new Web browser – Yahoo! News

If you look back through history, many believe MS used their dominance in the operating system arena to push Netscape out of business. Can Google over come this to be a competitor with their browser Chrome. Check out the Chrome Comic Book that explains Chrome.

Will the the fact that Google will also have a browser change the how you manage AdWords Campaigns? Or change the way professional search engine optimization is done?

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