89% of Paid Search Traffic is Not Replaced by Organic Search

A Google Study Says: 89% of Traffic Generated by Search Ads is Not Replaced by Organic Search: Um isn’t that obvious?? I just read a post by Avinash Kaushik over on Google+ (Yep I’m on Google+ as well: Bryan Coe), about the use of PPC versus Organic Search. He was specifically talking about a study […]

A Scathing Article About Apple, Google and EBay – But is it Wrong?

I just read an article over on the Forbes.com site titled: Why Apple, Google And EBay Will Slash And Burn Investors. At first glance you might think it is just a bit of sensationalism intended to get pageviews. OK, maybe the title is, but then again you need a good title to get people interested.  […]

Google Street View Car Spotted in Lancaster, PA

This morning I was surprised to see the infamous Google Street view Car drive by the office. Google Street View lets you view many locations around the world at street level. When using Google Maps, click on the little yellow man above the zoom functions to enter Street View. The Google Cars have picked up […]

5 Tips to Avoid Being Harvested by Google’s Farmer Update

By now you’ve probably heard of the Farmer Update that Google released in February for it’s algorithm. The update was primarily focused on cleaning up Google’s result pages by removing content farms. Content farms are sites that simply publish large amounts of content of little value in order to gain a high ranking with the […]

Google +1 and the Social Graph

First there was Google Wave. Then there was Google Buzz. Now we have Google +1. Google’s attempts to break into the social space have been less than extraordinary. But, out of the 3 I believe this one has the best chance to make it. Many people are comparing Google’s +1 to the Facebook Like Button.  […]

April Fools’ Day – Internet Filled with Spoofs

It seems everyone is getting in on the April Fools’ Day action today. Youtube posted black-and-white videos said to be from 1911. Huffington Post put up a fake pay wall on their site. Hulu published a pixely 1990’s looking redesign. Google played with the “helvetica” font. Even serious sights like LinkedIn was in on the […]

Bing is Still Growing Strong – Do You Use Bing?

According to comScore Bing continues to grow and eat away at Google’s market share. In the last six months Bing has grown from 11.2% in September 2010 to 13.6% in February 2011, a total of 0.5%. Inversely there has been a 0.2% drop in Google’s share. Microsoft’s newly found buddy, Yahoo, has held steady, while […]

Microsoft’s Bing Caught Copying From Rival Google

The picture says it all, but if you didn’t here the news. Google caught Bing, Microsoft’s search engine, scraping results from their site for their results pages. When they became suspicious they used a series of falsified entries in their entries and sure enough, they showed up on Bing too! Read More to see how […]

Central PA Staffing Firm, TriStarr Staffing Experiences Success Through SEO

We first started working with TriStarr Staffing about 3 years ago, when they contacted us to collaborate with the web design firm that was building their new site. We used our knowledge to ensure that the site was built for SEO success from the ground up. Since then we’ve helped them with Social Media, Pay […]

5 Things you need to know about SEO for 2011

2011 is sure to bring many changes to the SEO industry and the internet in general. Here are some things to get you started in the new year. SEO is not dead. This is maybe the most important thing to know as we head into 2011. SEO is not dead. In 2010 there were many […]

12 Days of Googlemas

Good thing the folks at Google do search better than they sing! Haha Lyrics: On the 12th day of Googlemas my Googlebot gave to me… 12 optimized titles, 11 local listings, 10 Sitemaps submitted, 9 bloggers linking, 8 sitelinks showing, 7 Google trends, 6 social signals, 5 followed links, 4 404s fixed, 3 301s, 2 […]