Facebook Updates Fan Pages

You may have noticed that there have been some changes to the fan pages. The layout now looks very much like personal profiles. Right now page owners can choose to upgrade to the new design, but on March 10th all pages will automatically be upgraded.

Blackbird e-Solutions Fan Page

Here are some of the new features:

  • Receive notifications when fans interact with your page or posts.
  • A place to showcase photos along the top of your page. Unfortunately though, the ability to set the order that the images appear like you can with personal profiles is not available.
  • A news feed for your page.
  • The ability to surf Facebook and Like and post on other pages as your page.

LinkedIn Learns to Share, Launches Share Button

LinkedIn Share ButtonLinkedIn the worlds largest business social network launched their own share button. Like Facebook’s share button it can be added to your site so that people can share your content with their LinkedIn Network.

You’ll find the code for adding the button to your site on LinkedIn’s Publishers page. You can choose from three different versions: A button that doesn’t show the share count, a horizontal button and a vertical button with the share count above the button.

LinkedIn has added a number of new services to encourage it’s users to be more social. In many ways they are following Facebook’s lead, although with a more “professional” twist.

LInkedIn Share Button Choices:
Linked In Share button Choices

New Feature for Facebook Public Profiles: Post Insights

If you administer a Facebook public profile you may have noticed a new feature Facebook snuck in on us called Post Insights.

Post Insights shows you the data for each post in the form of “Impressions” and “Feedback“. Impressions is how many times the post shows up in your fan’s news feed or when someone views the profile’s wall. Feedback is the number of comments and likes per impression. This gives you a quick idea of how many times your posts are being viewed and how well they are being received. Which can help with deciding what is working and what’s not.

The data is visible right below each post.
Facebook Public Profile post insights

Visit our page Facebook Public Profiles for more information about public profiles.

LinkedIn Adds Open Groups

linkedin tilesLinkedIn has recently shifted their philosophy with groups. They have added the option to groups so that the group owners can set the group to a public group or “open group”. The move will allow conversations and posts in open groups to be easily shared throughout the internet. So, if you post something in an open group people will no longer need to log in to read it.

The have made an assurance that anything that was private before will stay that way:

All existing groups will remain members-only unless the group owner proactively chooses to enable public discussions. If that happens, all group members will be informed when they visit the group.

Discussions created in a group before it switches to open will go into the group’s members-only, read-only Archive. They cannot be seen by anyone who is not a member of the group.

Plus, Members only groups will be indicated by this badge Privacy lock whenever you see the group name.

It seems this is an attempt to drive more traffic to the LinkedIn website. What do you think? Is it a good move? A bad move?