Digital Transformation – A Challenge for Marketing Agencies Too

Right now Digital Transformation is a hot topic in business. Companies are finally seeing the writing on the wall that if you don’t embrace digital you will not survive. This includes every part of business. From sales, marketing, customer service, inventory management, customer retention, to other processes… The list goes on. What most people forget […]

The Mantra of Digital Marketing: Be of Value!

  Some great words of wisdom from Albert Einstein. This is something that directly applies to Digital Marketing. “Strive not to be a success, but rather to be of value.” The key here is “To be of VALUE.” By creating something of value, success will follow. Here are 3 things to think about when creating content: […]

Digital Marketing w/o Analytics is Like Driving w/o a Steering Wheel

Digital Marketing without Analytics is like driving without a steering wheel. You wouldn’t drive down a windy road through the woods without a steering wheel would you? Can you image just hoping that you’ll make it through the woods without running off course, or even worse crashing into a tree? Yikes! So why do so […]