With the new launch of Google Instant there’s been a lot of talk about how it is going to kill SEO, or the need and ability for SEO professionals to effectively optimize websites so that they rank in Google’s SERPS (search engine results).
Some people are going as far to say it is an SEO killer. I don’t agree. Just because people may adapt how they search because they are shown results in real-time as they type doesn’t mean that Google is changing their algorithm or that creating good content using keywords that correctly represent what your site/page is no longer relevant. Google will still evaluate your content with its algorithm and rank it as it has done before. And guess what I’m not alone, Matt Cutts of Google agrees.
Check out the following video to see what he has to say.
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