As an advertising stunt Volkswagen built a slide in a Subway station in Berlin. The slide was placed between an escalator and a set up of stairs. Great way to use a physical action to enforce their marketing campaign: Fast Lane. Then to make it even better they filmed it and put the video on YouTube and Facebook. Well done VW.
“A long staircase. Next to it a slide. Which way would you go?”
The slide, definitely the slide..
