Sessions (Visits) – Digital Marketing Term of the Week
![session diagram showing how sessions are defined](https://blackbirdesolutions.com/files/2020/01/session-diagram.png)
Sessions (also called Visits) are the number of times someone visits your site or app. An individual visitor can have multiple sessions/visits. Used in digital analytics. If a visitor comes to the site but then is inactive for 30 minutes the session/visit will automatically end. If they then click on something after the 30 minute […]