Are H1 Tags Critical for SEO?

In a recent “Google Webmaster Central office-hours” video John Mueller weighed in the subject to say that your site will be fine without H1 tags or with many H1 tags. Basically, they are not critical for Google Search. However, he did say he would use them in the “proper” way on a page. As per […]

Algorithm – Digital Marketing Term of the Week

Algorithm A process or set of rules to be followed in calculations or other problem-solving operations, especially by a computer. In SEO, the formula that search engines use to determine the ranking of websites on their results pages.

Right From the Horses Mouth: No One Can Guarantee a #1 Ranking on Google

Ok first, Matt I’m not calling you a horse. But Google.. well, how about we say “right from Google”. Anyway, many people that don’t understand SEO often want a guarantee that they will be ranked #1 before they spend the money. That would be great if we could, but then everyone would be have a […]

Google Makes Local Search More Transparent. A Big Change? Not Really.

Yesterday on the Google’s Public Policy Blog, Google announced that they were moving their settings for local search to a much more prominent place on the left hand panel of the search results page. This is not a huge policy change. Which is even stated in their post: With this new display you’re still getting […]