SEM – Search Engine Marketing is the technique of online marketing through natural or organic search engine results and paid search advertising placement. The purpose of SEM is to gain visibility and increase traffic referrals from search engines: paid and/or organic.
SEM is often confused to be only Paid Search/PPC or SEO, however, it is in fact the combination of the two.
I recently had a client in the fulfillment niche that shared a post from one of his contacts on LinkedIn. The post was advice for
Everyone is talking about OpenAI. And many people have been saying that it will (and other AI platforms) will replace content creation and content sites.
I recently had a client tell us that, “99% of people looking for their service already know what they want to we don’t need to
