5 Tips to Avoid Being Harvested by Google’s Farmer Update

By now you’ve probably heard of the Farmer Update that Google released in February for it’s algorithm. The update was primarily focused on cleaning up Google’s result pages by removing content farms. Content farms are sites that simply publish large amounts of content of little value in order to gain a high ranking with the […]

How much do you need to budget for Social Media in 2011?

I came across a blog post today from a respected speaker in the Social Media Industry (Mack Callier) about costs for social media projects and I thought it might help some of you with budgeting. The data is kind of a barometer for the industry. One of the Mack points out and I completely agree […]

How To: Five Things You Can do With Social Media Marketing

So you made the resolution to get a social media plan off the ground in 2011. Great! It’s already January 4, so let’s get started! Social media marketing is the newcomer to the marketing scene and continues to be a hot topic. Many companies fail when they attempt to leverage it as a marketing tool. […]

Where Do You Get Your News?

I participated in a poll today on LinkedIn: Where do you usually get your business news? Before selecting my choice I could have guessed what most people would answer, but I was quite surprised at how clearly lopsided the results were. (Click the image to enlarge) You do have to consider that this is a […]