A website is a must-have, but how important is SEO (search engine optimization)? Does one really need to have their site to show up in the first page(s) on search engines?
Search Engine Marketing (SEM)
In the video below Bruce Clay makes some startling predictions about how ranking will not be the major indicator of good SEO in the near future. As he says, Rank is dead
Are you having trouble understanding what people are talking about when they talk about Social Media? Do you know what the following terms mean?
This is a great video that shows how old school marketing just doesn’t work anymore. Talking at customers doesn’t work anymore, you have..
search marketing was not the culprit that caused the dotcom bubble to burst. The main failure was the poor.. ..Unfortunately, since SEM is a relatively new industry and because it isn’t as straight forward as traditional..
..I thought I would go straight to the source and ask them why they were using such tactics. It turns out they were shocked as well. Here’s the response that I received..
Marketers are increasing investment in alternative media outlets, including the Internet, as their spending on traditional advertising media flattens..
Search results are affected by the use of keywords on the page, the number of sites linking to the site, the page rank of the linking sites as well as other criteria. There have been rumors and discussions about using the age of a domain. Microsoft has…

