“Buy a Link Now” and What Will You Get?
Today I notice on the bottom of the Reuters site there are ads that are served by Marchex. After there ads their a link that says, “Buy a Link Now.” As an SEO this made me cringe a little. (Click image to Enlarge) The reason this bothers me is because clearly Google does not want […]
Onsite SEO – Best practices. What You Don’t Know Could Hurt You
In our post, Ready, Assess, Fire, Aim – Laying the Groundwork for Online Marketing we looked at your current online presence: Your Home Base. We asked you to answer the following questions. Do you have a website? Do you or your organization have full control of the site? Do you have access or do you […]
Papa John’s PR Firm Engages in Brand Management
Revolutionary, right?? I just read an post on PR News where they claimed that because Papa John’s PR Firm was empowering bloggers by calling them out on their mistakes. The story goes that the PR firm is contacting bloggers that apparently misquoted the companies founder and asking them to correct the error. This isn’t something […]
AdWords Tip: Adwords Account Limitations
We often have clients ask what the limits are to AdWords. It usually happens with larger companies or e-commerce sites that have lot’s of products. They start adding keyword, campaigns, adgoup or ads and they start to worry they will run out of space. The truth is, most advertisers will never even come close to […]
Google Trends Not Reporting Data for Wyoming
Here’s a strange tidbit of information. It doesn’t appear that Google Trends is reporting an data from the US State of Wyoming. I noticed it today when I was doing keyword research for an SEO project that I’m working on for a client. I even tested the keyword “dog. ” This still showed no searches […]
Full Screen Ads? Bad, Bad Idea!
We work with our clients to help them get found online. That often means using paid search or media to get their message out. These avenues work very well and are great way to track who’s seeing your ads and the ROI (return on investment). We’ve seen many different ways that advertising platforms have tried to grab […]
Google Offers Virtual Tours of Its Data Centers
Google has recently opened the doors (virtually of course) to it’s infamous data centers. Now you can see where your bits, bytes and gigabytes are traveling when you search for something on Google.com, watch a YouTube Video or send an email through Gmail. From the virtual tour: When you’re on a Google website (like right […]
Does Search Traffic Show a Decline in the Power of TV Commercials
I’ve been working on an SEO project for a client that has a variety of websites. One aspect the project entails going through multiple sites and making sure they are following onsite SEO best practices. Keywords include product names, brand names as well as other related phrases. Many of the sites have a page of […]
A Holistic Approach to Web Development, SEO, Social Media
The Protocall Group Selects Blackbird e-Solutions for website development We are proud to announce that one of our oldest and best clients has chosen Blackbird e-Solutions for their website development as they re-brand from Protocall Staffing to The Protocall Group. The project was initiated earlier this spring because their current website, developed in 2007, is […]
Don’t Fall for Automated Reputation Management Services
So this totally sounds like a scam. The fact that Mashable posted this makes me lose a bit of respect for them as well. This is the title of the post on Mashable: Change the Top Google Search Result for Your Name for Free This is supposedly a service from Norton. Norton can’t guarantee what […]
SEO is Not Dead, It’s Evolving
I came across a LinkedIn discussion today about SEO and if it is dying. Oddly enough I actually just had a discussion about this earlier today. I’ve paraphrased my comment below, but you view the full discussion over on LinkedIn. The thing is People have been predicting that SEO is dead for years, but just […]
How to Use Google Analytics to Maximize Effectiveness in AdWords
Often times clients fall for the expectation that use AdWords can be set up and forgotten and the dollars will roll in with very minimal engagement on their part. If you’ve spent any time running an AdWords campaign, you probably understand that this is typically not the case. In many cases bidding for the 1st […]