SEO Best Practices for Blogging
I recently had a client ask about SEO best practices for creating title tags for blog posts for their network of bloggers. Currently when the title and link to each blog post shows up in their network it shows a very generic title that gives very little indication to what the post is really about. […]
5 Tips to Avoid Being Harvested by Google’s Farmer Update
By now you’ve probably heard of the Farmer Update that Google released in February for it’s algorithm. The update was primarily focused on cleaning up Google’s result pages by removing content farms. Content farms are sites that simply publish large amounts of content of little value in order to gain a high ranking with the […]
5 Things you need to know about SEO for 2011
2011 is sure to bring many changes to the SEO industry and the internet in general. Here are some things to get you started in the new year. SEO is not dead. This is maybe the most important thing to know as we head into 2011. SEO is not dead. In 2010 there were many […]
Right From the Horses Mouth: No One Can Guarantee a #1 Ranking on Google
Ok first, Matt I’m not calling you a horse. But Google.. well, how about we say “right from Google”. Anyway, many people that don’t understand SEO often want a guarantee that they will be ranked #1 before they spend the money. That would be great if we could, but then everyone would be have a […]
Google Makes Local Search More Transparent. A Big Change? Not Really.
Yesterday on the Google’s Public Policy Blog, Google announced that they were moving their settings for local search to a much more prominent place on the left hand panel of the search results page. This is not a huge policy change. Which is even stated in their post: With this new display you’re still getting […]
A Story About the Catalyst Code
I read this book sometime ago, but was reminded of it recently when talking with a client. I was reminded of it again today when the same client told me he had taken my advice and read it! He pointed to his desk and said “can’t you see all my notes?” On his desk were […]
Is Your Site Ready to Go Global? 5 Things to Consider
I’ve been hearing a lot of talk recently about International SEO or Multilingual SEO. It seems people are understanding the value of properly targeting markets. I’ve experienced first hand how some multinational companies that try to skimp when it comes to properly localizing their websites and then they wonder why it isn’t successful in the […]
Localize Your Videos and Make Them SEO Friendly
Videos are great ways to bring traffic to your site and engage your visitors. Check out this video for a tool to create subtitles that can be translated automatically with Google Translate (Localization). Plus the transcript will also be picked up by Google and other search engines making the video SEO friendly. It’s a win […]
Will SEO Be Around in 5 Years? Matt Cutts Says “Yes”
With the new launch of Google Instant there’s been a lot of talk about how it is going to kill SEO, or the need and ability for SEO professionals to effectively optimize websites so that they rank in Google’s SERPS (search engine results). Some people are going as far to say it is an SEO […]
Google Tips for International SEO and Websites with Multiple Languages
Many international companies with multi-lingual sites use machine translation such as Google Translate to translate their content. Google has recently warned against doing this. Google’s own John Mu commented in the Google Webmaster Central forums: I just want to add a word of warning here — using automated translation tools to directly create content for […]
SEO Tip: Always Use Unique Titles for Each Page on Your Website
So often I come across websites that use the same page title for all their pages. This is usually either the fault of a lazy designer or someone that just doesn’t understand the importance of unique page titles. Without unique titles the search engine spiders that crawl your website will have less of a chance […]
SEO or Search Engine Optimization – Are Consumers Becoming More Savy?
I was doing some SEO research today when I started thinking about the state of the SEO Industry. With social media becoming more popular and the merging of social media and SEO, what were people searching on when they want to bring more traffic to their site. Using Google Insights for Search I did a […]
